How To Migrate Your Blog from Zenfolio to WordPress
Blogging on Zenfolio was a mistake. A big one. Now I’m working to “fix” it by moving my blog from Zenfolio to WordPress.
Why am I taking on this project? Simply said, Zenfolio’s blog capabilities simply aren’t up to par with other blogging platforms available. You can read about my specific complaints/challenges here.
Spoiler Alert – there is no easy fix.
If I didn’t lose you after you read that, read on and I’ll fill you in on how I am moving my content from Zenfolio to WordPress.
I wish I could say I found some great tool that will pull my blog posts from Zenfolio’s servers and plop them onto my WordPress site but I don’t think that tool exists. Yet. (If you’ve found it, please let me know!!)
Until then, I’m forced to gather my content the hard way.
It is tedious. I am going through over 460 posts on Zenfolio and copying them to my WordPress site one-by-one.
I open two browser windows side-by-side. One with my Zenfolio blog dashboard and the other on my WordPress dashboard. I’ll copy the title, optimize it if necessary (i.e. shorten it or include an applicable SEO keyword or phrase) and then copy over the body of the text.
I then pursue the text for links and make sure they are sill valid and update them as necessary.
The copy/paste is just for text – you still need to grab your images. There are two ways to go about this:
- Go into your Zenfolio photos and download them from your website and then re-upload them to WordPress
- Find the original photos on your hard drive and upload them to WordPress.
I usually opt for option #2. I use Lightroom for my photo management so my photos are fairly easy to find. I am then able to export them using dimensions that are ideal for my WordPress theme and with a fresh watermark.
One of the WordPress plugins I find VERY useful is Yoast SEO. For all of my posts (old and new) it helps optimize posts for search engine optimization. I’m using the free version, and its great. The paid version also includes some cool bells & whistles.
You choose a focus keyword (or phrase) and Yoast will score it for SEO and provide tips to improve it. If necessary with my old posts, I’ll update a few things to help search engines find my content. I’m already generating WAY more traffic than I was on Zenfolio and I’ve only moved about around 10% of my posts. Good SEO makes a HUGE difference, and Zenfolio obviously wasn’t pulling its weight in that department.
The next step in transitioning from Zenfolio to WordPress is to get people to visit the new post instead of the old one. If we had code level access a 301 redirect would be ideal. But with Zenfolio that isn’t an option. Instead I’ve been using an HTML meta tag redirect. It isn’t as powerful as a proper 301 redirect with regard to search engine rankings but it is better than nothing.
I use RapidTables 301 Redirect Code Generator. Enter the old URL and the new URL, select HTML meta tag redirect from the “Redirect Type” drop down, and then click “Generate Code”.
Select/copy the code.
Go back to your blog post on Zenfolio (edit view). Switch to the “Source” view and insert the code at the above the post.
Close and save the old post on Zenfolio and then open a new tab in your browser, enter the old post URL and test the redirect. After verifying its functionality, move on to the next post.
I never said it would be easy, but the process above will get the job done…eventually. If you have any suggestions for speeding up the process, or a trick I haven’t thought of, please let me know! For the rest of us, I hope this tutorial saves you a bit of time and effort in figuring out the best way to move your blog from Zenfolio to WordPress.
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